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How many messages per month should I send?

Found in: Compliance

This will vary depending on what type of business or organization you're working with and the type of clientele that you'll be messaging. In most cases, it's best to not go over 4 messages per month. Any more could start to annoy your subscribers and cause them to opt out.

As a rule of thumb, think about how many times you'd want to receive text offers from your favorite business or organization in a similar type of industry. Remember, quality over quantity is key. Every campaign you send should create true value for the customer.

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