Mobile marketing is still overwhelmingly important when it comes to finding and retaining customers. Think about the last time you didn’t have your mobile device within arms reach. You probably can’t and you’re not alone. The majority of the population […]
Top of mind brand awareness is becoming increasingly important in a world of instant decisions, online shopping, and voice activated purchases. At the heart of every marketing effort is the need to capture and maintain the customer’s interest, converting it […]
Why SMS and MMS Marketing Can Transform Social Media Marketing For those of you already aware of the power of SMS marketing to reach new audiences, you’ll be pleased to know that mass text messaging has another capability: transforming social […]
Each day, consumers are bombarded with digital ads and other promotional content. Your audience may view up to 10,000 brand messages when they’re online, resulting in what researchers call “ad blindness” (when a viewer simply ignores every ad). One technology—SMS […]
Modern churches have a dizzying array of options to reach new audiences— ranging from digital and print advertising to social media marketing and “in-app” mobile ads. In addition, the sheer amount of content produced by many churches—which may include weekly […]
If you’ve ever sent an email to a new friend without asking them to add you to their contacts, you know that a subject line of “Hiya!” will most likely land your message in spam. That’s because personalization—making sure that […]
SMS promotions are so much more than bulk messaging. They’re a mobile marketing tool that can jump start your outreach efforts simply and affordably, no matter what kind of organization you represent. In this post, we’ll look at how you […]
Looking for a way to reach your customers that’s different from your standard email newsletter or phone call? A creative text marketing campaign might be just the right option for you. Companies around the country are increasingly turning to mass […]
