Mass Texting Service
Send personalized mass texts to thousands of contacts at once. SlickText powers SMS marketing for companies of all sizes, delivering enterprise-grade messaging software any team can run with ease.
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Best Support According to G2
Number Registration Support for Every Plan
Paid Plans Starting at $29/mo
Ratings, awards, and pricing verified October 2026.
Target the right audience with dynamic segments built on customer data and behavior. Then personalize each message with first names or other contact fields. You can also attach a picture, video, GIF, PDF, mp3, or your brand’s contact card.
Collect subscribers through five tools: website popups, web forms, text-to-join keywords, QR codes, and tap-to-join links. Every tool is included on every plan, and compliance statements are built in to help you stay compliant as you grow your list.
Set up automated text messages with behavioral triggers, conditions, delays, and branching. Start your workflow from scratch or build from dozens of ready-to-use templates including a welcome series, abandoned cart reminder, review request, birthday message, and more.
Get every feature, unlimited users and contacts, and expert support at every price level. When you’re ready to send more messages, simply upgrade your plan.
Every campaign and workflow message can carry a trackable link, so you can see how many people clicked. Turn on site tracking and you’ll also see what happens after the click: page views, product views, and abandoned sessions. That shows you where subscribers drop off and gives you the data to build sharper segments for your next campaign. If you want SMS traffic in your web analytics, add UTM parameters, and when it’s time to share results, download a report.
Replies to your mass texts land in a shared inbox. There, you can auto-assign each conversation to the right person, tag it, add internal notes, and see the contact’s full history beside the thread. Set auto-replies for frequently asked questions and after-hours messages so no reply goes unanswered overnight. Users are unlimited on every plan, so everyone who talks to customers can have access at no added cost.
Turn on Bad Number Deletion and we handle the rest. The default setting removes a contact after 3 consecutive delivery failures within 180 days, and you can adjust that setting however you prefer. No more paying to text numbers that were never going to answer.
Make SMS compliance easier with built-in safeguards. Consent is automatically recorded when someone subscribes, STOP requests are processed instantly, and unsubscribed contacts can't be re-added. Advanced Opt-Out Intelligence also recognizes unsubscribe requests, even when contacts don't use standard opt-out keywords.
Since every feature is included in all plans, choosing your plan is easy. Just select the number of messages you anticipate sending per month. Our flexible pricing allows you to upgrade or downgrade your plan at any time, and you can get two months free by selecting an annual plan. If you need help choosing the best plan for your business, our sales team is happy to help via chat, phone call, text, or email.
Every account comes with a free toll-free number. It sends 25 to 100+ messages per second, fast enough for most campaigns, and is typically ready within 1 to 2 days. If you need a local area code, faster sending, or RCS messaging, check out the sending number types below.
For phone numbers you’ve already collected, you can upload your contacts directly. If you want to attract more subscribers, this is where SlickText’s audience growth tools really start to shine. According to Zapier, “SlickText is the best SMS marketing software for collecting phone numbers and advanced marketing.” Every SlickText user gets full access to website popups, web forms, QR codes, text-to-join keywords, and tap-to-join links that make it easy for anyone to sign up for text messages from your brand.
Select the audience you’d like to target and craft your message. If you’re unsure what to say, you can use our built-in AI tool to help with ideas. You can personalize your message with your subscriber’s first name and other data. Include rich media like images, video and audio, your brand’s contact card, emojis, and a trackable link.
Send it now, schedule it for later, or set it up as a recurring message. Want to see it first? Send a test to your own phone from the message box. If you’re not ready to schedule your message yet but don’t want to lose progress, you can save it as a draft.
Building a mass texting strategy doesn’t have to be complicated. Follow these steps, monitor your performance, and make incremental changes based on your industry and audience.
What’s the purpose of the message? Do you want to drive website traffic, sell products, increase bookings, prompt replies, or simply share informational content? Get clear on the purpose of your message before you start writing your campaign.
A segment is a group of subscribers who have something in common, like how often they buy, what they've purchased, or whether they clicked your last text. Sending each segment its own message almost always works better than sending one message to everyone. For example, a venue promoting a monthly concert series might send one text to past attendees, another to people who clicked the last text but didn't buy a ticket, and a third to people who haven't engaged at all. Each group gets a message that fits, and you learn which offers work for which people. Restaurants can segment by visit frequency, retailers by purchase history, and gyms by membership level.
When we talk about strategy, a best practice is to include the person's first name in the first sentence so it's visible on the lock screen. Your SMS platform should allow you to use merge tags that automatically include a person’s first name and other contact data in your message. It’s human nature to pay attention when your name is included in a message, so your mass text is likely to gain better engagement when you use this approach.
State the purpose of your message up front so subscribers can easily understand why you’re messaging them. Choose SMS for quick, plain-text updates, or MMS if you need more room to write (up to 1,600 characters) and the ability to include images, GIFs, and video. For instance, an ecommerce store might include a graphic design image that says 50% OFF TODAY ONLY for a 24-hour flash sale, while an emergency alert or schedule update may work best as an SMS.
Tell subscribers exactly what to do next: Shop Now, Reply with YES, Book a Table, Buy Tickets, etc. The CTA should align with the goal you defined in Step 1.
A trackable link is a unique URL, often shortened, tied to your mass texting campaign. Instead of just knowing you sent 100,000 texts, a trackable link tells you how many people clicked and exactly which subscribers did. Include your trackable link immediately following your CTA. SlickText users can go beyond simple link tracking to track web page views, product views, and abandoned website sessions. This provides valuable intel for targeting contacts in future campaigns.
As a general rule, you want to avoid sending messages before 8 AM and after 9 PM and be mindful of the time zones your contacts are in. A middle-of-the-night message will annoy your subscribers and paint your brand negatively. Instead, send when your subscribers are most likely to engage. At SlickText, we recommend sending restaurant campaigns an hour or two before meal times, sending ecommerce promotions mid-morning and early evenings, and sending professional services texts during typical business hours. Try different sending times and hone in on the best schedule for your specific audience.
Follow these steps for the best results from your next campaign. Remember: The most effective mass texts typically include the recipient’s name, a clear and concise message, a call to action, and a clickable link.
If you have any questions about building a mass texting strategy, reach out to the SlickText team. We’d love the opportunity to answer your questions and help you optimize your next campaign.
SlickText pricing starts at $29/month for 500 monthly message credits. Each SMS costs 1 message credit, while each MMS costs 3 message credits. Carrier fees are passed through at cost. Plan sizes are based on the volume of messages you need, with a better price per text if you purchase more credits. If you choose to pay annually, you’ll get two months free. Plans include all platform features, with unlimited users, unlimited contacts, and free incoming messages. There’s no contract required, and you can change your plan size at any time.
Every SlickText user gets access to the complete suite of SMS marketing tools. We offer discounts for nonprofits and anyone who chooses to pay annually instead of monthly. Unused credits roll over, too. One month on monthly plans, a full year on annual plans. Send less in slow months, more when you need it.
Check out the table below for standard plans, or build your own custom plan by chatting with a member of our sales team. You can also test out the platform for 14 days with our free trial.
| Message Volume | Pay Monthly | Pay Annually (2 months free) |
|---|---|---|
| 500 | $29/mo | $290/yr |
| 1,000 | $49/mo | $490/yr |
| 2,000 | $79/mo | $790/yr |
| 3,500 | $129/mo | $1,290/yr |
| 5,000 | $169/mo | $1,690/yr |
| 10,000 | $319/mo | $3,190/yr |
| 25,000 | $579/mo | $5,790/yr |
| 50,000 | $939/mo | $9,390/yr |
| Above 50,000 | Talk to Sales | Talk to Sales |
Although there are no hidden fees for SlickText platform access, two other costs can apply: carrier fees on the messages you send, and fees for some sending number types.
Carrier fees. Wireless carriers charge a small fee on every message, and we pass it through with no markup. On every U.S. number type, it's $0.0042 per SMS and $0.0087 per MMS. RCS messages are $0.0052 for rich messages and $0.0099 for rich media. For example, 500 SMS from a toll-free number adds $2.10. Fees are billed after you send: on your monthly invoice, or every 30 days on annual plans. Carriers adjust their rates from time to time, and current rates are always listed in our carrier fee guide.
Sending number fees. A toll-free number is free. A 10DLC number adds $10 per month. A short code costs $500 per month for a random code or $1,000 per month for a vanity code, plus a $1,000 one-time setup fee. RCS has a $500 one-time setup fee and a $200 annual fee. Registration fees go to the wireless carriers and the U.S. Short Code Registry, and SlickText keeps none of them.
SlickText provides a default toll-free number for each account, but you have the option of adding a 10DLC number, short code, or RCS messaging if that works better for your business. There are benefits and costs to each number option, as shown in the table below.
A toll-free number uses an 800, 888, or 855 prefix. It's the easiest and fastest number type to set up, typically ready the same day and within 2 days at most. It's a good fit for mass marketing campaigns, transactional messages, and nationwide customer support, where speed and simplicity matter more than a local presence.
A short code is a 5- or 6-digit number built for the highest-volume, most time-sensitive sending. It sends up to 1,000+ messages per second, faster than any other number type, with the lowest risk of carrier filtering. It's the right choice for large-scale marketing, one-time passcodes, and high-volume promotions with a tight window. The trade-off is real: 4 to 6 weeks of carrier approval and the highest cost of any number type.
A 10DLC number uses a familiar local area code, which can help engagement when a local presence matters more than high-volume sending. It's the slowest number type to send from, and some carriers also limit how many messages a brand can send per day, starting at 2,000 for unvetted brands. 10DLC works best for local business messaging and two-way conversations, not large broadcast campaigns.
RCS adds a Verified Sender Profile, so your brand name and logo appear directly on the recipient's device. It also supports interactive buttons, image carousels, and suggested replies. RCS fits rich-media messaging, conversational commerce, and brand experiences where visual verification matters more than raw sending speed.
If you need help deciding which number type is best for your situation, our team of messaging experts can help. Whichever you choose, we'll work alongside the carriers throughout the process.
Did you know there are rules and regulations you must follow when mass texting? In the U.S., federal legislation known as TCPA (Telephone Consumer Protection Act) and the trade group known as CTIA (Cellular Telecommunications Industry Association) provide laws and guidelines to protect consumers from unwanted text messages. In Canada, the CASL (Canada’s Anti-Spam Legislation) regulates promotional text messaging. If you plan to send mass SMS messages to recipients in either of these countries, you’ll need the tools listed in the table, or you risk paying legal penalties.
Certain types of content are not allowed to be sent through SMS messaging, and the rules change based on your number type. As a general rule, most carriers don’t allow or require special conditions for SHAFT content. SHAFT stands for Sex, Hate, Alcohol, Firearms, and Tobacco. Messages relating to sex, hate, firearms, cannabis, and CBD are disallowed, but selling alcohol and tobacco is allowed as long as you have an age gate in your opt-in process. It’s also common for carriers to prohibit content related to loans, debt collection, get rich quick schemes, gambling, deceptive marketing, and credit repair.
For more details on staying compliant, read our SMS Compliance Guide.
With a 4.8 out of 5 rating on G2 (based on more than 1,900 verified reviews) and 4.8 out of 5 on Capterra, SlickText has proven to be the mass texting platform that users trust. Here’s what makes our company different from other texting platforms.
SlickText has powered over 124,000 text message programs since 2011. Those years have helped us establish strong relationships with the wireless carriers, understand how to navigate compliance guidelines, and learn the best approaches for engaging subscribers. That insight helps us keep improving our platform and share smarter strategy advice with every user.
Every SlickText plan includes full platform access, so you’re not paying extra to unlock features as you go. You get all features, live support, unlimited users, unlimited contacts, free incoming messages, and credit rollovers. See pricing for details. As your SMS program grows, you won’t get hit with extra charges for users, contacts, features, or unused sends.
SlickText has been named a G2 Best Support winner in back-to-back seasonal reports — from a US-based, in-house team. If your carrier registration gets rejected or stalls, our messaging operations team works the case through to approval, regardless of plan size. When you call, chat, or email, you're talking to a human on our team.
SlickText is SOC 2 Type I compliant, so your contact data and message history sit on a platform independently audited for security. For healthcare organizations, we sign Business Associate Agreements, making SlickText a fit for HIPAA-compliant texting.
The UX/UI of the new platform is extremely easy to use, to navigate, and even to customize to your liking for your needs. SlickText has an incredibly responsive support team … It is the best support experience I've ever had with a platform like this.
6/26/2026
SlickText is reasonably priced, easy to use, and easy to set-up! There are lots of resources to help us do things ourselves without having to loop in Support, but even when we do, it's solved really quick.
7/24/2026
SlickText support helps in a flash. We use SlickText for our non-profit clients fundraising campaigns and the use of the messages has increased the amount raised as participants respond better to text than email.
7/22/2026
Easy to set up and the support team is exceptional. They stepped in mid-launch when another platform failed us and got us live fast.
5/13/2026
Best sms service out there! Mass text messaging is essential to a campaign and SlickText has made it very easy to do so.
7/7/2026
Great Experience! Easy to use! I like how organized it keeps me & how easy it is to send out a message to a mass group of people.
5/15/2026
Help getting through the registration process is gold. Their team doesn't just point you to a help doc; they actually help you translate your business needs into the specific language the carriers demand.
5/7/2026
SlickText got my account approved for us to use in record time - much much faster than their competitors that we used to use! I also love that we can call a phone number to talk to a nice human if needed.
5/22/2026
SlickText is the perfect tool for Employee Communications. SlickText is very easy to learn and has excellent documentation. Their dashboard makes complex tasks easy.
6/24/2026
Solid onboarding and helpful hints throughout the app make it easy to get started no matter how technical you are. If you want marketing features, they're here in spades, but it also offers a pretty great inbox for one-on-one conversations. To me, though, the real strength here is making it easy to collect phone numbers in a variety of different ways and to run marketing campaigns by texting them.
SlickText is an SMS marketing platform that lets you launch campaigns fast without a complicated interface. At $29/mo with no platform fees and unlimited users and contacts, it's one of the most affordable SMS marketing solutions available.
Creating SMS campaigns is fast and simple. You can personalize messages, attach files, track links, and schedule messages. That includes setting up recurring campaigns.
The intuitive dashboard and user interface make this one of the easiest and quickest systems to learn and use on the market. SlickText is our top text messaging software for boosting customer engagement.
Almost every industry can benefit from mass SMS campaigns. Here are the most common types of businesses that use SlickText.
Drive online sales with personalized mass SMS campaigns. Alert subscribers to flash sales, provide order and shipping updates, send back-in-stock notifications, and recover lost sales with SMS nudges.
Increase foot traffic with a personalized mass text. Send time-sensitive promo codes, announce new products, and delight your top customers with exclusive offers and event invitations.
Send text alerts to your entire student body with SlickText. Share emergency notifications, weather alerts, event reminders, and schedule updates the moment they happen.
Run text-to-win contests and drive same-day traffic with menu promotions. Transform slow nights with last-minute offers, promote new menu items, send alerts when reservations open, and keep regulars coming back with exclusive offers.
Stay in touch with customers by text. Send appointment reminders to reduce no-shows, share limited time promotions, and request reviews from happy customers to build your online reputation.
Run SMS programs for every client from one place. Keep each client's brand, contacts, and campaigns separate, add as many team members and clients as you need with unlimited users, and prove your results to each client with downloadable reporting.
Welcome new visitors with an SMS welcome series. Keep members engaged with links to stream services, event invitations, volunteer recruitment, schedule changes, encouraging messages, and prayer requests.
Increase fundraising and engage volunteers through mass text messaging. Invite subscribers to give, send graphics showing goal progress, send shift reminders to volunteers, and collect RSVPs for your annual fundraising events.
Notify customers about outages or delays and respond instantly to incoming texts. Send auto-replies to frequently asked questions, set up after-hours messaging, and auto-assign every conversation to the relevant representative.
Sell out shows and build your fan base with a text broadcast. Send presale alerts to loyal fans before the public sale, share festival lineups, sell merch, and remind attendees to show up on the big day. Personalized offers make every fan feel like a VIP.
Own your audience with list growth tools and bulk texts. Increase attendance with webinar reminders, announce launches the minute they go live, and give followers the chance to respond with questions or comments through two-way texting.
Respond to applicants, new hires, and seasonal workers with two-way texting. SlickText makes it easy to schedule interviews, track onboarding tasks, and offer overtime when shifts need to be filled. If a critical alert needs to be sent out to your entire staff, mass text messaging is the answer.
When your business software is integrated, you save valuable time, gain deeper insights, send more targeted messages, and get a better return on your marketing investment. That’s why our engineers keep rolling out native integrations. Choose from 17+ of the most popular business apps including HubSpot, Salesforce, and Shopify. If we haven’t built a native integration with your preferred platform, you can use Zapier or Make to connect the apps you use today.
Yes, with express written consent and compliance with the TCPA (U.S.) or CASL (Canada). Violations run $500 to $1,500 per text message under the TCPA (47 U.S.C. § 227) in the U.S., and up to $10 million CAD per violation for businesses under CASL (Canada's Anti-Spam Legislation) in Canada.
No, most personal phones let you send a group text but not a mass text. For sending a mass text — personalized messages to hundreds or thousands of subscribers with private one-to-one replies — you'll need a mass texting service like SlickText. These platforms use dedicated business numbers built to handle high volumes, provide built-in tools to help you stay compliant, and let recipients respond privately instead of in a group thread.
Compare providers on compliance support (TCPA/CASL tools built in), ease of list growth, segmentation and personalization features, pricing transparency, and customer support quality — since carrier registration, feature depth, and deliverability issues are common pain points for new senders.
There's no practical limit. Mass texting platforms can send anywhere from a few hundred to millions of contacts in a single campaign, scaling with your plan.
A toll-free number (like 800, 888, or 855) is a free-to-register business number that supports text messaging in addition to calls. It's a low-cost entry point for mass texting and has faster sending speeds than 10DLC, though it typically supports lower throughput than a short code.
10DLC (10-Digit Long Code) is a standard 10-digit phone number designed specifically for business text messaging. It costs $10/month, supports higher message volumes than a personal number, and is a good option when a local area code matters to your business.
RCS (Rich Communication Services) is a newer messaging standard that adds features like your business logo, verified branding, and richer media directly in the recipient's messaging app. It costs more to set up than toll-free and 10DLC numbers but offers the most modern, visually branded texting experience.
A group text creates one shared thread where everyone sees each other's replies. A mass text sends the same message privately to each recipient — no one sees the recipients, and replies are private coming back to you alone. Group texts typically cap at 20–25 people; mass texting platforms can reach millions.
Mass texting services charge by message credit rather than a flat per-text rate. Plans typically start around $20–$40/month for a set number of credits, with each SMS using 1 credit and each MMS using more (SlickText plans start at $29/month for 500 credits, with each SMS costing 1 credit and each MMS costing 3).
The best time to send a mass text is between 8 AM and 9 PM. Within that window, restaurants tend to perform best an hour or two before mealtimes, ecommerce mid-morning or early evening, and professional services during business hours.
Grow a mass texting subscriber list with compliant opt-ins: website popups, web forms, QR codes, and text-to-join keywords. Never buy or scrape numbers — it violates consent law, damages your brand image, and hurts engagement.
Compliant platforms automatically process STOP, UNSUBSCRIBE, CANCEL, or STOPALL and remove the contact from future sends.
A short code is a 5- or 6-digit number (like 12345) used exclusively for high-volume text messaging. Short codes are designed to send faster than any other number type and reduce carrier filtering, making them a good fit for businesses that send large volumes of texts, though they typically cost $500–$1,000/month.
Join the businesses using SlickText to reach more customers, faster.
SlickText has powered over 124,000 text message programs since 2011.
