Text Marketing / Text Message Marketing News

Please take some time to explore our text marketing news blog. There's constantly new things happening in the world of text message marketing and our goal is to bring the newest and most meaningful news to 1 spot for you to learn from. If you have any questions about any of the articles featured here, please don't hesitate to reach out with your questions!

30 Aug 2014

Scottish Government uses Text Marketing to Increase Health Awareness

Text marketing has long been a trusted form of marketing that helps businesses of all magnitude reach their customers with exciting offers and promotions, but that is far from all that this marketing stream can do for a company. Recently, Scotland’s government officials have proven just that, using text marketing to help promote health awareness […]
28 Aug 2014

Text Marketing Working For the UK Hospitality Industry

The hotel and travel agencies in the UK aren’t seeing the same text marketing results as other countries, a new research study from Omnico reveals. Only about 13% of all consumers have ‘opted-in’ or expressed an interest in receiving offers via their mobile device.  Although the numbers are low, it doesn’t come as a surprise […]
2 Aug 2014

Text Marketing Brings WWE to your Cell Phone

WWE fans who own a cellular device need to sign up to receive text marketing messages from the popular organization. Those messages contain up-to-date news from the World Wrestling Entertainment, and all of the important information that you want and need. Taking advantage of the free service is available when you opt-in to receive messages […]
29 Jul 2014

Text Message Marketing Trivia Campaigns Can be Successful

Both new businesses, as well as those already established, can benefit with the help of a text message marketing campaign. These days text message marketing is the most preferred method of contact, and businesses small and large are getting in on the mix of things. There are a number of ways to conduct an awesome […]
18 Jul 2014

Text Marketing Helps Stop Bullying

Coming in September, British Columbia Canada schools are launching a text marketing program aimed at helping eliminate bullying. During the hours of 3 p.m. and 11 p.m. daily, students will be able to text a special number to report acts of bullying. As a two-way message service, students who text will receive a message back […]
15 Jul 2014

Mac Cosmetics Introduces New Line Via Text Message Marketing

For brands that launch new products regularly, the use of text message marketing could very well be the method of promotion that works wonders for your label. Mac Cosmetics has done just that, using this popular marketing method to launch some of their new products, including the new Sharon & Kelly Osbourne line. Those who […]
3 Jul 2014

Redbox Text Message Marketing Success

Redbox has been around for a few years now. The movie-kiosk rental company was the first of its kind, and the popularity of the instant, credit-check free, dollar rentals skyrocketed quickly. Text message marketing was around when Redbox began, but it wasn’t so commonly used like it is these days. Fast forward to 2014, and […]
30 Jun 2014

Chipotle Wins With Text Message Marketing Contests

Text message marketing is bigger and better than ever, and one very popular restaurant chain is embarking on this increased phenomenon. Chipotle Mexican Grill is now offering text-to-win campaigns to their loyal fan base, a new addition to an already tried and true platform that the brand has seen success with. In conjunction with the […]
28 Jun 2014

Text Message Marketing Wins For Coffee Giant

Starbucks isn’t a stranger to the world of text message marketing, and now the coffee giant is at it again, this time using the popular form of promotion to introduce their “Frappuccino Fun All Summer Long’ campaign. With this campaign,  subscribers receive up to six messages each month, each designed to get the consumer in […]
5 Jun 2014

UK Text Message Marketing Crackdown

In the six month period between April and November 2013 a total of 120,310 nuisance calls were reported to the ICO. For these calls fines were mandated which brought a total of  £2.54 million, and those companies who made the calls were shunned on the website of the ICO. Now government and legislature is getting […]