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What is the dynamic expiration feature?

Found in: FAQs

Our dynamic expiration feature allows you to set an expiration date based on the date that someone joins your list. This keeps your offer time sensitive and is more of a motivator to have your subscribers come through your door.

An example of a dynamic expiration date is {EXP6}. So if you place this in your auto reply, if someone texts in to join your list on March 3rd, that {EXP6} will be converted to 3/9 when the subscriber receives your auto reply. The number in {EXP6} is that many days out from the current date. So in your auto reply, you could add "Expires {EXP6}". This is a very powerful feature that helps your marketing to become even smarter.

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