First things first, let’s set up a mobile coupon.
Login to your account. From your Dashboard, click Marketing Tools under the Quick Links section. At that point, you will see a green button in the lower right hand corner that reads Manage Coupons. Click that button.
In the upper right hand corner, click Create New Coupon.
From there, you will be redirected to the mobile coupon setup, where you can create your own customizable coupon from scratch. Check out this video if you want to learn more about creating your first mobile coupon.
With this feature, there are 2 different ways you can track SMS marketing offer redemption.
- You can issue one promo code.
- You can use our unique promo code feature, and give every subscriber a different code.
If you issue one promo code, you can then trace all redemptions back to your mobile coupon campaign. For example, let’s say you want to run an in store and online discount for 20% off all t-shirts. You use the code TSHIRT, and then whenever you see this word in your point of sale system, you attribute that to a 20% off text marketing promotion.
Now let’s discuss the most advanced redemption tactic. After flipping a few switches, we now allow you to plug unique promo codes right into your mobile coupon redemption screen.
First you must upload your unique promo codes.
- You can do this by going to Marketing Tools in your navigation.
- Then click on Manage Promos.
- From there, you want to Create a New Promo.
- Give your promo a name and description. Your customers will not see this.
- Then, it’s time for you to upload your list of unique promo codes. Remember, SlickText does not generate your promo codes. You must upload a CSV file of your own pre-acquired codes.
- Once you’ve uploaded that file, select the column with the codes, and then hit Create Promo.
Now, how exactly do you connect the dots and get these promo codes in your mobile coupon?
When creating the mobile coupon, skip to step 4 (redemption screen). After choosing your redemption type, go down to the lower right and hit Insert Unique Promo Code. A list pops up. Then, simply click Set as Redemption Code next to the promo code grouping you’d like to use. Our system then inserts a unique placeholder, and the rest is history.
You might be wondering, “How exactly do subscribers redeem their mobile coupon?” They can either show the redemption screen, ask the cashier to scan the barcode, or simply offer up the code on their screen.
Looking for more cool mobile coupon campaign data? We track everything from unique coupon views to # of click to calls. Just go to Marketing Tools and Manage Coupons. Then click Options next to the coupon you want to analyze, and View Analytics.
Who uses mobile coupons? Does this feature apply to every industry?
Not necessarily. Although we always encourage our customers to get creative, this feature works best for brick and mortar establishments, especially restaurants and retail locations. Although our mobile coupons can work for online stores, there might be easier ways to promote a discount. For example, you could simply send a plain text and include a shortened link to your discounted product page.
Any questions? Give us a ring at 1.800.688.6290 or shoot us an email.