How Text Marketing Exponentially Increases Customer Value

How Text Marketing Exponentially Increases Customer Value

text message marketing

From a marketing perspective, if you’re not providing value to your subscribers, and even customers in general, they won’t engage with your business or brand. They’ll likely head over to the competition. But, when you add text marketing to your promotional mix, you have the opportunity to provide a top notch subscriber experience.

Here’s why text marketing helps you exponentially increase customer value.

Your subscribers reap immediate benefits.

Because over 90% of all text messages are opened within five minutes or less, one can assume that the pathway to offer redemption is speedy. Subscribers can cash in on deals within seconds. If you’re doing text marketing the right way, they won’t have to jump through hoops to redeem your offers.

You can segment based on age, location, interest, or any other custom identifier.

In the┬ámodern marketing space, segmentation is key. It offers the best subscriber experience. This rings true with all methods, not just text marketing. When you provide a targeted experience to your end user, they’re much more likely to engage with your brand; both immediately and long term.

You can set up automated rewards.

Our drip marketing feature is the key to subscriber loyalty and engagement. Let’s face it; you’re a busy business owner. You might not always remember to schedule your text marketing campaigns, or even sit down and draft up an off the cuff discount. With drip marketing, you can set up a campaign flow that runs completely on its own. Something along the lines of, “send all subscribers this message 7, 30, 60 days after opt in.”

Partner up with a text message marketing service that knows the ins and outs of mobile communication. Want to learn more? Give us a ring at 1.800.688.6290 or shoot us an email, If you’re ready to jump right on board, head over to our pricing page and sign up for a free plan. Our feature rich platforms puts you first by prioritizing constant innovation.

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