Text Marketing Offers Undeniable Benefits

Text Marketing Offers Undeniable Benefits

text marketing

It’s not just about sending a text message. It’s about creating a consistent brand theme. After a while, you want subscribers to expect and wait for your mobile deals. This type of anticipation automatically increases redemption rates.

What’s the benefit to text marketing?

It builds authority.

If your competition hasn’t tried text marketing, the time is now! Be the first in your industry or on your block to adopt SMS. This mobile marketing method hasn’t quite been picked up by the masses (yet.) But, each year, the number of businesses using this communication tactic grows exponentially. The biggest reason? The open rate is inarguably the highest in the industry. Email comes in at second place, with an average open rate of 30% or less. That’s essentially 1/3 the open rate of SMS. Once again, no contest. This is the easiest way to get your offer in front of the eyes of hundreds — even thousands of interested subscribers.

It increases customer loyalty.

If you’re maintaining an honest brand voice, text marketing helps you stay authentic.  You can alert subscribers to a limited time promo or an early bird tip. This authenticity greatly increases brand loyalty, as subscribers feel like exclusive VIPs.

It’s easy to cultivate a sense of urgency around your offer. 

Because over 90% of all text messages are opened within five minutes or less, SMS offers a sense of immediate urgency. You can fire out an exclusive, limited time promo and watch as your subscribers rush to redeem. Now, pending your offer is actually valuable, you will see redemption rates shoot through the roof.

Grow with a texting service that gets you the small business marketing results you want. Give us a ring at 1.800.688.6290 to learn more, or shoot us an email at info@slicktext.com. Our feature rich platform boosts your customer and brand engagement. On top of that, our educational tools turn texting newbies into SMS experts. Skim through our learning center, and familiarize yourself with this effective method.

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