Step-by-Step Beginner’s Guide to SMS Marketing [Infographic]

Step-by-Step Beginner’s Guide to SMS Marketing [Infographic]

SMS marketing can appear confusing, especially to the new business owner or marketing professional. As with any other method, mastering this tactic takes some research and practice. As you teach yourself and your team more about how text marketing works, you’ll see your list start to grow and likely see an impact on your revenue.

This step-by-step infographic walks you through how to use SMS marketing to enhance your business. While reviewing this infographic, keep the following in mind.

  • Choose a simple and unique keyword that properly represents your business.
  • Always follow all CTIA and compliance standards.
  • Get creative when growing your list. Use social media, print materials and word of mouth.
  • Always include an offer, proper call to action and a limited redemption period in each message.
  • Measure your success by tracking offer redemption, opt in, and churn rates.
  • Provide an irresistible incentive, this will encourage and increase mass texting list opt ins.

When getting started with your first SMS marketing campaign, use this guide as a tool. Ready to tap into more valuable SMS marketing resources? Check out our SMS Marketing Advanced Guide.

SMS Marketing

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