Why Text Message Marketing is Perfect for Millennials [Infographic]

Why Text Message Marketing is Perfect for Millennials [Infographic]

At Slicktext.com, we always assumed there was a direct relationship between mobile marketing and millennial phone usage. Until now, we never gathered any data to prove this assumption was true. After doing some research, we realized that text message marketing is perfect for Generation Y, because they heavily rely on their mobile device.

More than any other generation, the millennials are attached to their mobile phone. As you can see below, the average person sends and receives 357 texts a month, but the millennial receives 1752 texts a month.

Keeping this data in mind, it’s obvious to see that text message marketing is the way to go when connecting with millennials.

Mobile Marketing and Millennials

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