The ABC’s of the Perfect Text Campaign

 

Text Marketing Phone

After working closely with several customers to better their text marketing campaigns, we’ve come to find there is a basic formula for sending the perfect text. Lets take a look!

 

1. Show this text...
Make your customers feel special. Do not make it seem like anybody can get this text deal. If you are not on the list you cant get the deal.

2. Announce the business
One customer may be a member to many campaigns across town. It is important to make sure the campaign is specific to your business.                

Example: Show this text at Bob’s burgers……………
 
3. Begin with the discount/deal
This is how you hook the customer. Start with the deal and make sure it’s obvious. With text marketing, you’re limited to the amount of characters in you text so make it short, sweet, and to the point!
                  

Example: Show this text at Bob’s Burgers and get HALF OFF your appetizers with purchase of an entrée.
 
4. Expiration Date
It’s important to include an expiration date with your campaigns when offering a special. This sparks more of an immediate reaction for the customer to visit your business now or respond to the call to action sooner. The sense of urgency also adds to that feeling of exclusivity!

Example: Show this text at Bob’s burgers and get HALF OFF your appetizers with the purchase of an entree. EXP. 5/23

Remember, you are not limited to these ideas. They are just suggestions. It’s up to you how creative you get with your  text marketing campaigns. Be creative and remember, it’s text. Have fun

You can learn more, you can check out our easy text message marketing tips by clicking here!

Check us out on Facebook! – https://www.facebook.com/SlickText


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