Archive from February, 2012
When is it appropriate to send a mass text?
If you’re new to text message marketing and advertising, you’ll most likely be a little excited and possible a bit [...]
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How text turns a disadvantage into an opportunity
If you’ve ever written a business plan, you might know what a SWOT analysis is. Strengths Weaknesses Opportunities Threats When [...]
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Why text has a greater impact than traditional forms of marketing
Text message marketing has a greater impact and response rate than all your other forms of advertising. Pretty bold statement [...]
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How to create effective auto-replies.
I’ve had some people ask me recently about best practices for their auto-replies. If you’re unsure what an “auto-reply” is, [...]
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How often should I text my customers?
“How often should I be sending text marketing blasts out to my customers?” This is a question we hear quite [...]
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Building your mailing lists
Building text marketing lists are one of the main goals of anyone who really pays attention to their marketing efforts. [...]
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